Websites dealing with several themes are sometimes victims of poor positioning. Indeed, if the SEO organization of their content is flawed, they will request more crawl resources from search engines. This truth is also real for a niche site with less content. A siled organization will allow content to be […]
Mobile Number Database List
A company’s SEO strategy is constantly evolving. Why that ? Quite simply because search engines are constantly expanding their algorithms and new practices and new rules are being put in place every day (or almost). Let’s see how to ensure a concrete positioning for this beautiful year 2018. This list BO Leads therefore includes […]
At the risk of surprising you, it is essential for any company to reduce the loading time of the pages of its site. If we often find the tricks that make it possible to achieve this objective, the reasons at the source of this craze for loading times are rather […]
For several years now, voice search has penetrated the daily lives of Internet users without disrupting it. But does 2018 mark the beginning of this revolution? Are we on the cusp of the next big transition in internet research like the shift from (desktop) computers to smartphones? This is what […]
Machine learning has yet to redefine the SEO landscape. But it’s definitely in sight, provided you know how to look in the right direction. For now, SEOs and SEO agencies here can go about their BO Leads business, pretending not to worry about the changes that are coming. But gradually, […]
In order to achieve its goal, google continually updates its algorithm to improve. Its classification of web pages and show users results sorted by quality and content. In recent years, google has implemented the following filters, among others. Google panda google penguin google hummingbird mobilegeddon. Or mobile compatibility as a […]
Google is becoming an engine of intent and conversation. His goal ? Reproduce the functioning of human intelligence to make the user experience ever smoother. “In 2015, Rankbrain (a component of Google’s algorithm, editor ‘s note) formalized the injection of artificial intelligence into the search BO Leads algorithm. As a […]
SEO optimization is no longer limited to facilitating the passage of robots on websites. No, now, “the stake has moved”, assures Nicolas Chollet, founder of the Clustaar agency. “SEO focuses on the user’s intention, which artificial intelligence makes it possible to better understand. Google has also been using this technology […]
SEO is one of the most qualified sources of web traffic and costs nothing per click. Many tutorials exist to be first on Google but it is easy to get lost among all the specialized articles and the anthology of SEO tools that exist. You don’t know where to start […]
For a startup that is launching, the challenges are numerous. It must find its place in its market, build its team, sell its product/service, personalize its offer and face powerful headwinds – all of this simultaneously. To survive, motivation and dynamism are not enough: you must also be able to […]
Google wants to be a response engine and not a search engine and since the appearance of the OneBox, the response box located between the search form and the first links, it is even clearer. In addition, there is no doubt that Mountain View engineers are looking for ways to […]
The first and most important concerns the development of content. You have to ask yourself two questions: what do I want to position myself on? What are the expectations of users on this request? Because Google is focused on user satisfaction. You have to see the search engine as an […]
PPC (Pay Per Click) involves, as the name suggests, getting fast and relevant traffic based on paid advertising offered by Google, Yahoo . Facebook etc Both are indispensable tools for increasing search engine traffic. The use of each is directly related to the time and financial possibilities of website owners. […]
Initially designed to give more scope to creatives wishing to use this format. And operating in the form of chains, these could well become an additional lever to boost your natural referencing. Indeed, while the weight of engagement on social networks in visibility on search engines remains uncertain, Google having […]
By 2020, according to Comscore, one in two Internet searches will be voice-base. And only one result is quote by voice assistants, Alexa like Google Assistant. So how do you optimize your pages to be the lucky one? Here are the techniques already identified, even if “voice search is still […]
In fact, the SEO community might not have a better candidate than this term for text enrichment. However, in reality, SEOs try not to bring meaning to a text, but to ensure that Google recognizes it as “in phase” with certain Internet user requests. You need to keep this in […]
It looks like 2018 will be an exciting year for SEO. Let’s see what’s on the horizon for SEO in the coming year. SEO in 2018 is no longer about following Google’s algorithms but rather about understanding your target and human behavior. Indeed, Google is becoming more and more complex […]
The real question here is: is he looking for a quality backlink ? In this article, we will see information that can help us choose our backlinks well. Having a website or a blog positioned at the top ranks of Google is the dream of all those who wish to […]
The image as a vector of traffic or even conversion. Media and e-commerce sites had ceased to believe in it. At least on google images. However, since the beginning of 2018. Several google announcements have revived the interest of webmasters for this acquisition lever. Addition of the title of the […]
Black Friday , Christmas, sales… Websites with an e-commerce activity will – like every year – be put to the test in the weeks to come. Promotional offers, marketing and communication campaigns, logistics… all levers are activated to take advantage of these periods of strategic activity during which brands sometimes […]
Especially those who think they work more cleanly than others and yet see their site stagnate or even decline. It’s almost normal as they wonder whether to fire BlackHat outright. Some comments even border on despair… For the moment, those who use heavy artillery imagine that they are safe even […]
Brands that sell direct on Amazon have an advantage over other merchants. They have the possibility of enriching their product pages, via a device called Page A. The latter consists of a maximum of five blocks to integrate into its product page, which are to be chosen from a gallery […]
Indeed, it helps online content to rank as high as possible in search results (such as Google). SEO stands for Search Engine Optimization and in French “optimization for search engines”. It is simply the skill that allows you to be visible “for free” in the first pages of search engines. […]
Since the end of the summer, the SEO teams of e-commerce sites have been fighting to boost their visibility in anticipation of Christmas. The JDN wondered how this struggle manifested itself in terms of visibility. In collaboration with the SEO solution editor Yooda, we invite you to follow the SEO […]
However, and therefore despite this essential nature, the job of web editor for SEO remains largely ill-considered by decision-makers, most of whom have long sought above all to reduce costs by relocating this service to foreign countries where French remains very practiced – one will think in particular of Madagascar […]
The accumulation of errors in SEO can quickly discourage search engine crawl robots. And therefore alter the SEO performance of a site. To find out which are the most common errors among e-merchants, the publisher of SEO solutions SEMRush sifted through the sites of the 200 best performing online sellers […]
It’s an ever-changing topic, and if you have a website or an online business, you need to be aware of these changes. Google ‘s Rank Brain algorithm learns very quickly, but what do you need to analyze and adopt this new way of interacting online? This is a hot topic, […]