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Utilizing insights gained from analytics is paramount in refining and optimizing an email marketing strategy. Data-driven decision-making allows for a more precise and effective approach, enhancing engagement, conversion rates, and overall campaign success. Here’s how you can leverage analytics to refine your email marketing strategy: Audience Segmentation: Analyze demographic, behavioral, and engagement data to segment … Read moreHow will you use the insights gained from analytics to refine your email marketing strategy?

The email header is one of the most important parts of an email. It’s the first thing that recipients see, and it can make or break whether they open your email or not. That’s why it’s so important to get it right. Here are 10 best practices for writing email headers: keep it short and … Read moreThe 10 best practices for writing email headers